Analytics

Fashion insights
at your fingertips.

Our descriptive analytics platform can deliver clear and practical insights on buyers, products, and forecasts.
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Analytics

ユーザー×マーケット独自のデータを見える化

独自の分析プラットフォームが数千のデータポイントを集約し、購入者、商品、予測に関する明確で実用的なインサイトを提供します。
お問い合わせ

Analytics

ユーザー×マーケット独自のデータを見える化

独自の分析プラットフォームが数千のデータポイントを集約し、購入者、商品、予測に関する明確で実用的なインサイトを提供します。
お問い合わせ

What is Analytics?

Analytics is a data analysis platform that combines your company's first-party data with user data owned by Virtusize. With this powerful combination, you can analyze your store's performance in real-time, intuitively, and at an unprecedented level of depth.

Why Analytics?

Significantly reduce report creation time
Quickly output important business KPIs such as sales and CVR into easy-to-read charts on a daily, weekly, and monthly basis.Provide a wealth of perspectives for analysis beyond sales, including result displays by category, device, and browser using the filter function, as well as purchase rankings by brand and product.
Utilize advanced user analysis for marketing
Anyone can easily set up segment creation and analysis based on user behavior. Extract categories and brands with high purchase frequencies for each segment and understand purchase trends based on body data by combining store purchase data with Virtusize's body data.
Capture market trends without missing a beat
Automatically notify about daily trending items and the performance of brands and categories, which are often overlooked. Stay ahead of sudden trend changes by checking demand forecasts. In addition to monitoring store sales trends, gain insights into the overall fashion e-commerce market movements, adding a new dimension to your sales analysis.

Features

Sales Analysis
Return Analysis
Brand Analysis
Category Analysis
User Analysis
Segment Analysis
Ranking Analysis
Market Analysis

Use Case

Analytics, equipped with various features, offers numerous ways to utilize its capabilities.

CASE A

Creating reports with minimum effort

Check weekly performance

Go Sale Report where you can see how main KPIs such as Sales, Conversions rate went. You can download visualized sales chart as PDF. No need to create a colorful chart anymore.

Summarize category performance

Go to Product Report where you can see not only category level Conversion rate but also Average Order Values, purchased size. The category can drill down to child category level and even product level.

Find the hero products

Rankings tells you what product, brand or category drove store's performance with intuitive visualization. Share those well performed products with Marketing team so team can maximize the potential sales.

CASE B

Making return analysis easier

Upload returned item
CSV file

You can simply share return item list with Virtusize team. Our data science team will upload the data to Analytics. No extra time consuming process is needed.

Track return trend by
category

Visualized return rate chart tells you how the performance is going. You can easily identify the problematic category which damages your store's performance. Find root cause and discuss how to improve.

Body data x Return data

Return data can be also utilized for product manufacturings. By connecting our unique body data to returned data, you can see where the size mismatches happen the most by looking at body group x order heats-map.

CASE C

Understand customer's body data

Understand customer's body

Customer report provides you with overview of your customer's body data with virtual silhouette , not only height and weight but also neck, hip, waist size are shown. You can compare region to region in order to discuss the best localization strategy of manufacturing.

Create customer segments

By using body data, you can create a customer segment by your own. Set body data you want to track and create a unique segment group. Track what type of products, brands those users are buying in your store.

Connect Body data to
Order data

Connecting Virtusize body data with Order data gives you the insight that which products are more popular among specific body type - short, tall etc. You can finally capture what products, sizes your users are looking for based on body data.

Our solution

Our unique ecosystem takes care of the concerns associated with online shopping, such as size and image discrepancies, as well as the hassle of returns.

Ready to boost your sales
and customer satisfaction?
Try use for size.

Get in touch with us