Virtusize Privacy Policy

Effective Date: July 22, 2019
Revision Date: February 20, 2025

Virtusize Co., Ltd. ("us," "we," or "our") operates the https://www.virtusize.com website and all related applications and content ("Virtusize" or "Service"). We provide size and product recommendation services for online shoppers through our partner websites.

We are committed to protecting your privacy. This Privacy Policy outlines our policies regarding the collection, use, and disclosure of personal data when you use Virtusize, and the choices you have associated with that data. We adhere to the Japanese Act on Protection of Personal Information ("APPI") and the General Data Protection Regulation 2016/679 ("GDPR").

1. Collection of Personal Data When Using Virtusize

a. Collection of data

We collect personal data to provide and improve our Service, helping you find the right size when shopping online. By using Virtusize, you agree to the collection and use of information in accordance with this policy. You are entitled to withdraw your consent to the collection and use of personal data at any time.

b. Withdrawal of consent

You may withdraw your consent to the collection and use of your personal data at any time by contacting us at privacy@virtusize.com. Upon receiving your request, we will stop processing your personal data that relies on your consent and confirm once this has been completed. Please note that certain features of our Service may no longer be available if you withdraw your consent.

2. Information Collection and Use

To create a cross-platform ecosystem that allows you to manage all your previously purchased items in one closet, we require certain information to match the items you've purchased across the web to your browser and/or account.

3. Types of Data Collected

a. Information Provided by Our Partner Websites

Through contractual agreements with our partner websites, the following information is shared with us:

  • Product Purchase Information: Details about the products you purchase from our partner websites, including date and time of purchase, size, price, and related images.
  • Unique Identifier: A unique identifier created when you opened an account with our partner website (shortened/hashed). This allows you to save information related to your purchases and receive personalized size and fit recommendations.

b. Information Automatically Collected by Us

When you visit any site or application operated by our partner websites, we collect information on how our Service is accessed and used ("Usage Data"). This may include:

  • IP Address: The IP address of your device (shortened/hashed), necessary to identify which version and language of our Service to display.
  • Access Details: Date and time of access, name and URL of retrieved file, and the website from which the access originated.
  • Device and Browser Information: Operating system of your computer or device, and your browser type.
  • User Interactions: Actions you take during your visit.

c. Information You Provide Directly

To create a Service account or utilize certain features, we may ask you to provide personal data, including:

  • Name or Nickname: To personalize your experience.
  • Email Address: For account-related communications.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to monitor activity on our Service and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. They are sent to your browser from a website and stored on your device.

Purpose of Cookies:

  • Preference Storage: To remember your preferences and settings.
  • Analytics: To collect information about how our Service is used, helping us improve.
  • Security: To assist in security measures.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

5. Use of Data

Virtusize uses the collected data for various purposes:

  • Service Provision and Maintenance: To provide and maintain our Service.
  • Personalization: To offer personalized size and fit recommendations.
  • Customer Support: To provide customer care and support.
  • Service Improvement: To analyze usage so we can improve our Service.
  • Communication: To notify you about changes to our Service.

6. Transfer of Data

Your information, including personal data, may be transferred to—and maintained on—computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

7. Disclosure of Data

Virtusize may disclose your personal data in good faith when:

  • Legal Compliance: Required by law.
  • Protection of Rights: To protect and defend the rights or property of Virtusize.
  • Preventing Wrongdoing: To prevent or investigate possible wrongdoing in connection with the Service.
  • User Safety: To protect the personal safety of users of the Service or the public.

8. Security and Retention of Data

a. Data security

The security of your data is important to us. We strive to use commercially acceptable means to protect your personal data, including encryption and secure servers. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Virtusize is ISO 27001 certified, meaning we adhere to internationally recognized standards for information security management. This certification demonstrates our commitment to risk management, continuous security improvements, and data protection best practices. For more details about our certification, visit:https://www.virtusize.com/ja/articles/were-now-iso-27001-certified-en.

b. Data retention

Virtusize retains user interaction data (including information such as age, gender, height, and weight, and related usage data) for a maximum period of six (6) months from the date of collection. If a user chooses to create a Virtusize account, certain account-related data and purchase history may be retained for as long as the account remains active or as necessary to provide the Service. We may retain data for a longer period where required by applicable law or to resolve disputes and enforce our agreements.

9. Service Providers

To operate and improve our Services, we engage trusted third-party Service Providers who assist us with various operational functions, including hosting, analytics, customer support, and security. All our Service Providers are contractually required to protect personal data and process it only as instructed by Virtusize. They cannot use this data for their own purposes. Where data transfers occur outside the EEA (European Economic Area) or Japan, we implement appropriate safeguards (such as Standard Contractual Clauses) to ensure compliance with GDPR and APPI.

Virtusize may provide retailers with access to certain user interaction data collected through the Virtusize service on the retailer’s website via our analytics platform. User interaction data may include information you voluntarily provide (such as age, gender, height, and weight) and interaction data generated during use of the Virtusize service.

Access to such data is limited strictly to the retailer on whose website the data was collected. Virtusize does not share user interaction data across different retailers and does not sell or disclose such data to unrelated third parties.

The retailer independently determines how it uses any data made available to it and is responsible for its own compliance with applicable data protection, marketing, and advertising laws. Virtusize does not control the retailer’s independent processing activities once the data has been made available to it.

Categories of Service Providers and Their Roles

  • Cloud Hosting & Infrastructure: Amazon Web Services (AWS)
    • Secure storage, data processing, and infrastructure hosting.
  • Analytics & Performance Monitoring: Google Analytics
    • Tracking user behavior to improve our Services and performance.
  • Customer Support & Communication: SurveyMonkey, Zapier
    • Managing customer support tickets and sending email communications.
  • Payment Processing (if applicable): Stripe
    • Handling secure online payments and billing.
  • Security & Fraud Prevention: Cloudflare, AWS Security Services, DataDog, Sentry
    • Protecting against cyber threats and ensuring data security.
  • Account Management: Google, Facebook, Line
    • Managing User Account Creation and Login

10. Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

11. Your Rights Under Applicable Data Protection Laws

Under applicable data protection laws, you may have the following rights in relation to your personal data:

  • The right to request access to the personal data we hold about you.
  • The right to request correction of inaccurate or incomplete personal data.
  • The right to request deletion of your personal data, subject to certain legal exceptions.
  • The right to request restriction of processing in certain circumstances.
  • The right to data portability, where applicable.
  • The right to object to processing based on legitimate interests, where applicable.
  • The right to withdraw consent at any time where processing is based on consent.
  • The right to lodge a complaint with your local data protection supervisory authority.

To exercise any of these rights, please contact us at privacy@virtusize.com.