Callaway Golf, a golf gear and apparel company, is now available for purchase through online try-on service Virtusize.

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(CEO: Andreas Ueno-Olausson, Head Office: Shibuya-ku, Tokyo; hereinafter referred to as Virtusize) has started providing its online try-on solution ”Virtusize” to the online store operated by Callaway Golf Co., Ltd.(CEO: Bozeman Alex Mitchell, Head Office: Minato-ku, Tokyo; hereinafter referred to Callaway Golf)

Callaway Golf had been facing the problem that selecting the right size for golf apparel is more difficult than for fashion apparel. While loose-fitting golf apparel has been gaining popularity recently, there are many people who prefer a tighter fit, making it quite difficult to select the right size.

Daisuke Kumai, E-Commerce Department Manager of Callaway Golf's Apparel Division, commented on the decision to use Virtusize: "We chose Virtusize because there are many examples of its use, we can provide the same UI to our customers, it is easy to apply, and it is flexible and has a good support system. We hope that the introduction of “Virtusize” will provide customers with an easier way to select their size and reduce the number of returns, which can lead to a negative purchase experience."

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‍About Callaway

Callaway Golf is one of the largest American golf club manufacturers in the world. With clubs that defy conventional wisdom and are based on entirely new concepts, designs and science, the company continues to produce equipment that is easy for everyone to use and allows many golfers to enjoy their golf game. We also continue to offer apparel and soft products that make golf more enjoyable, as well as new golf styles and lifestyles.

The brand's mission based on founder Ilie Callaway Golf's philosophy of “Demonstrably Superior & Pleasingly Different”, the brand offers products and services that enable all golfers to love and enjoy golf even more.

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Visit the official Callaway Golf online store here.

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