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For ten years, the size recommendation technology behind adidas, Ralph Lauren and L.L.Bean was out of reach for most online stores. It took a long integration, a technical contact and an enterprise budget. Not anymore. Virtusize is available as a Shopify size recommendation app, starting at $39 a month, and most stores can be live in a few minutes without a developer.
Why does sizing cause so many apparel returns?
Because shoppers can’t tell which size will fit, so they guess. When Coresight Research surveyed US apparel brands and retailers, 53% named size and fit as a top reason for returns (Coresight Research, 2023). The same doubt stops other shoppers from buying at all.
Every wrong-size order costs you three times: the refund, the reverse logistics, and often the customer, who doesn’t come back.
Why isn’t a size chart enough?
A size chart hands the shopper a table of numbers and asks them to measure themselves, convert units and hope. Most don’t bother. The doubt stays, and so does the return. We explain why in Why Size Charts Alone Don’t Solve Fit.
A chart can’t answer the question every shopper is really asking: which size is right for me?
How does Virtusize work on Shopify?
Shoppers answer four quick questions (gender, age, height and weight) and get a personal size recommendation for that specific garment. Instead of a chart, they see how the item will sit on their body: where it runs slim, where it’s relaxed, and the size most likely to fit. The result is built from your garment measurements and appears in seconds.
Those recommendations draw on more than 150 million real orders and a decade of work with leading fashion brands, including adidas, Ralph Lauren, L.L.Bean and Under Armour. For a closer look at how this kind of technology works, read What Is a Size Recommendation Tool? or see Virtusize in action.
What results can you expect?
Brands using Virtusize see results on both sides of the order. L.L.Bean saw a 5.4x conversion uplift among shoppers using Virtusize (read the case study), and Under Armour cut size-based returns by 27% year on year (read the case study). When shoppers are confident about fit, more of them check out, and more of them keep what they bought. For the full picture of what returns cost, see The True Cost of Fashion Returns.
You can track the impact on your own store in one place. The built-in analytics dashboard shows the revenue Virtusize has generated, the conversion lift against your baseline, and the returns you’ve avoided, so you can see whether the subscription is paying for itself.
How long does setup take?
About three minutes, with no developers needed. Install the app from the Shopify App Store, add the widget to your product pages, and your catalog syncs from Shopify automatically.
You also stay in control of accuracy. No two brands cut their clothes the same way, so if a style runs small or oversized, per-product fit tuning lets you adjust the recommendation yourself, with no support ticket and no engineering. The widget is available in English and Japanese, and returning shoppers’ fit profiles are remembered, so each visit is faster than the last.
How much does Virtusize cost on Shopify?
Plans start at $39 a month with 200 orders included, and your per-order rate drops automatically as your volume grows, so you’re never penalized for selling more. Your first month costs $1, which gives you time to see the impact on your own store before you commit.
Close the sizing leak
Sizing uncertainty is one of the last big leaks in apparel e-commerce, and one of the few you can close without touching your products, your pricing or your traffic. The fit technology trusted by some of the biggest names in fashion is now a few clicks away.
Try Virtusize on the Shopify App Store for $1 →
Running a larger catalog or a custom storefront? Talk to our team.
For ten years, the size recommendation technology behind adidas, Ralph Lauren and L.L.Bean was out of reach for most online stores. It took a long integration, a technical contact and an enterprise budget. Not anymore. Virtusize is available as a Shopify size recommendation app, starting at $39 a month, and most stores can be live in a few minutes without a developer.
Why does sizing cause so many apparel returns?
Because shoppers can’t tell which size will fit, so they guess. When Coresight Research surveyed US apparel brands and retailers, 53% named size and fit as a top reason for returns (Coresight Research, 2023). The same doubt stops other shoppers from buying at all.
Every wrong-size order costs you three times: the refund, the reverse logistics, and often the customer, who doesn’t come back.
Why isn’t a size chart enough?
A size chart hands the shopper a table of numbers and asks them to measure themselves, convert units and hope. Most don’t bother. The doubt stays, and so does the return. We explain why in Why Size Charts Alone Don’t Solve Fit.
A chart can’t answer the question every shopper is really asking: which size is right for me?
How does Virtusize work on Shopify?
Shoppers answer four quick questions (gender, age, height and weight) and get a personal size recommendation for that specific garment. Instead of a chart, they see how the item will sit on their body: where it runs slim, where it’s relaxed, and the size most likely to fit. The result is built from your garment measurements and appears in seconds.
Those recommendations draw on more than 150 million real orders and a decade of work with leading fashion brands, including adidas, Ralph Lauren, L.L.Bean and Under Armour. For a closer look at how this kind of technology works, read What Is a Size Recommendation Tool? or see Virtusize in action.
What results can you expect?
Brands using Virtusize see results on both sides of the order. L.L.Bean saw a 5.4x conversion uplift among shoppers using Virtusize (read the case study), and Under Armour cut size-based returns by 27% year on year (read the case study). When shoppers are confident about fit, more of them check out, and more of them keep what they bought. For the full picture of what returns cost, see The True Cost of Fashion Returns.
You can track the impact on your own store in one place. The built-in analytics dashboard shows the revenue Virtusize has generated, the conversion lift against your baseline, and the returns you’ve avoided, so you can see whether the subscription is paying for itself.
How long does setup take?
About three minutes, with no developers needed. Install the app from the Shopify App Store, add the widget to your product pages, and your catalog syncs from Shopify automatically.
You also stay in control of accuracy. No two brands cut their clothes the same way, so if a style runs small or oversized, per-product fit tuning lets you adjust the recommendation yourself, with no support ticket and no engineering. The widget is available in English and Japanese, and returning shoppers’ fit profiles are remembered, so each visit is faster than the last.
How much does Virtusize cost on Shopify?
Plans start at $39 a month with 200 orders included, and your per-order rate drops automatically as your volume grows, so you’re never penalized for selling more. Your first month costs $1, which gives you time to see the impact on your own store before you commit.
Close the sizing leak
Sizing uncertainty is one of the last big leaks in apparel e-commerce, and one of the few you can close without touching your products, your pricing or your traffic. The fit technology trusted by some of the biggest names in fashion is now a few clicks away.
Try Virtusize on the Shopify App Store for $1 →
Running a larger catalog or a custom storefront? Talk to our team.
For ten years, the size recommendation technology behind adidas, Ralph Lauren and L.L.Bean was out of reach for most online stores. It took a long integration, a technical contact and an enterprise budget. Not anymore. Virtusize is available as a Shopify size recommendation app, starting at $39 a month, and most stores can be live in a few minutes without a developer.
Why does sizing cause so many apparel returns?
Because shoppers can’t tell which size will fit, so they guess. When Coresight Research surveyed US apparel brands and retailers, 53% named size and fit as a top reason for returns (Coresight Research, 2023). The same doubt stops other shoppers from buying at all.
Every wrong-size order costs you three times: the refund, the reverse logistics, and often the customer, who doesn’t come back.
Why isn’t a size chart enough?
A size chart hands the shopper a table of numbers and asks them to measure themselves, convert units and hope. Most don’t bother. The doubt stays, and so does the return. We explain why in Why Size Charts Alone Don’t Solve Fit.
A chart can’t answer the question every shopper is really asking: which size is right for me?
How does Virtusize work on Shopify?
Shoppers answer four quick questions (gender, age, height and weight) and get a personal size recommendation for that specific garment. Instead of a chart, they see how the item will sit on their body: where it runs slim, where it’s relaxed, and the size most likely to fit. The result is built from your garment measurements and appears in seconds.
Those recommendations draw on more than 150 million real orders and a decade of work with leading fashion brands, including adidas, Ralph Lauren, L.L.Bean and Under Armour. For a closer look at how this kind of technology works, read What Is a Size Recommendation Tool? or see Virtusize in action.
What results can you expect?
Brands using Virtusize see results on both sides of the order. L.L.Bean saw a 5.4x conversion uplift among shoppers using Virtusize (read the case study), and Under Armour cut size-based returns by 27% year on year (read the case study). When shoppers are confident about fit, more of them check out, and more of them keep what they bought. For the full picture of what returns cost, see The True Cost of Fashion Returns.
You can track the impact on your own store in one place. The built-in analytics dashboard shows the revenue Virtusize has generated, the conversion lift against your baseline, and the returns you’ve avoided, so you can see whether the subscription is paying for itself.
How long does setup take?
About three minutes, with no developers needed. Install the app from the Shopify App Store, add the widget to your product pages, and your catalog syncs from Shopify automatically.
You also stay in control of accuracy. No two brands cut their clothes the same way, so if a style runs small or oversized, per-product fit tuning lets you adjust the recommendation yourself, with no support ticket and no engineering. The widget is available in English and Japanese, and returning shoppers’ fit profiles are remembered, so each visit is faster than the last.
How much does Virtusize cost on Shopify?
Plans start at $39 a month with 200 orders included, and your per-order rate drops automatically as your volume grows, so you’re never penalized for selling more. Your first month costs $1, which gives you time to see the impact on your own store before you commit.
Close the sizing leak
Sizing uncertainty is one of the last big leaks in apparel e-commerce, and one of the few you can close without touching your products, your pricing or your traffic. The fit technology trusted by some of the biggest names in fashion is now a few clicks away.
Try Virtusize on the Shopify App Store for $1 →
Running a larger catalog or a custom storefront? Talk to our team.
